Jamaica is set to overhaul its travel industry regulations as the government moves to replace the outdated Tourist Board Act. Tourism Minister Edmund Bartlett announced that the country will transition to a new Tourism Authority Act, marking a major shift in how the nation manages its vibrant tourism sector.
The current laws have been in place for over seven decades, but officials argue they no longer fit the needs of a modern, ministry-led industry. Minister Bartlett noted that the move is a core part of the nation’s 'Tourism 3.0' strategy, which aims to modernize the sector while supporting recovery efforts following the recent impact of Hurricane Melissa.
This new legislative framework is designed to move beyond just counting visitor numbers or building more hotels. Instead, the government wants to focus on local wealth retention, ensuring that the benefits of tourism reach ordinary citizens by boosting local manufacturing, agriculture, and the entertainment industry.
Minister Bartlett emphasized that inclusivity is at the heart of this change. The goal is to integrate local talent into the tourism value chain, making sure that Jamaicans have a bigger stake in the industry’s success. He added that the government plans to hold public consultations to ensure the new laws are practical and effective for everyone involved.
Safety and health will also become cornerstones of the new policy. The minister stressed that visitors must feel secure and confident in the country's health infrastructure when they arrive. With a focus on 'edu-tourism' and knowledge-based experiences, Jamaica is positioning itself for a more resilient and profitable future.
Source: jamaicaobserver.com
